I agree with what folks have said thus far. Technology has unfortunately created a competition for everyone's, not just students', attention. From video games to Facebook to smart phones. As a technologist I've observed the trends of information moving online and the psychology of what makes people want to learn and have started a company called MentorMob.com.
The vision is to crowd-source learning any topic (similar how Wikipedia crowd-sources facts) so anyone can contribute and improve the content. Topics can be academic or non-academic. Why can't learning to play the guitar or salsa-dancing be encouraged? If youth enjoy learning something, anything, then they'll be more inclined to learn other things as well. We've seen a number of creative uses for our platform including supplanting a school's music program after budget cutbacks.
Apologies in advance, this is not meant to seem like solicitation but an example of how technology can be used as an educational tool.